Tips for Successful Branding
WEBSITE: Your marketing asset should always include a website link for the receiver to visit to obtain more information about what you are promoting.
SOCIAL NETWORKS: The best tool to gain an online presence is the use of social media (Facebook, Twitter, Instagram, Pinterest). You’ll want to include links to your profiles to garner more likes and follows.
DETAILS: It’s important to make sure to include as much detail but not overdo it. You don’t want to have a graphic piece that requires tons of reading. It should be informative but minimal.
CONTENT: You’ll want to be sure that your brand and marketing assets are aligned cohesively with colors, fonts and text being the same across all pieces.